August 2026 CV Retail Sales: Tata Leads the Market as Sales Rise 14.45%

Khyati Sharma 2026-09-12

 

India’s commercial vehicle (CV) retail market recorded strong year-on-year growth in August 2026, with total registrations reaching 90,769 units. This represents a 14.45% increase compared with 79,306 units registered in August 2025.

However, sales declined on a month-on-month basis. The market recorded 99,666 units in July 2026, making August volumes 8.93% lower than the previous month.

Tata Motors continued to lead the commercial vehicle market, followed by Mahindra and Ashok Leyland. Together, these three manufacturers accounted for more than three-fourths of total CV retail sales during the month.

Tata Motors Retains Top Position

Tata Motors remained the largest commercial vehicle manufacturer in India in terms of retail registrations. The company recorded 30,338 units in August 2026, up 20.73% from 25,128 units in the same month last year.

Its market share increased to 33.42%, compared with 31.68% in August 2025.

Despite the strong yearly growth, Tata's sales were lower than July's 34,733 units, resulting in a 12.65% month-on-month decline.

Mahindra Holds Second Spot

Mahindra & Mahindra secured the second position with 23,998 units, registering 7.52% YoY growth over 22,319 units in August 2025.

The company held a 26.44% market share during the month.

The overall Mahindra figure includes 22,238 units from Mahindra & Mahindra and 1,760 units from Mahindra Last Mile Mobility.

Ashok Leyland Ranks Third

Ashok Leyland finished third with 16,649 units, up 8.50% compared with 15,344 units in August 2025.

The company accounted for 18.34% of the total CV retail market.

The reported figure includes 16,369 units from Ashok Leyland and 280 units from Switch Mobility Automotive..

VECV, Maruti and Other OEMs

VE Commercial Vehicles (VECV) registered 7,186 units, recording 3.38% YoY growth. Its market share stood at 7.92%.

Maruti Suzuki recorded 4,435 units, an increase of 14.87% over the 3,861 units sold in August 2025.

Force Motors posted one of the stronger growth rates among the major manufacturers, with 2,273 units, up 16.74% YoY.

Daimler India Commercial Vehicles recorded 1,763 units, representing 15.76% annual growth.

SML Mahindra registered 1,336 units, up 4.62% from 1,277 units a year earlier.

LCVs Remain the Biggest CV Segment

Light commercial vehicles continued to dominate the overall CV market in August 2026.

The LCV segment recorded 55,972 units, up 15.32% YoY, although volumes declined 9.19% compared with July.

Medium commercial vehicles recorded 8,092 units, while heavy commercial vehicles contributed 26,640 units. The MCV segment grew 10.38% YoY, while HCV sales increased 13.98%.

CV Segment Aug 2026 Aug 2025 YoY Growth
LCV 55,972 48,536 15.32%
MCV 8,092 7,331 10.38%
HCV 26,640 23,372 13.98%
Others 65 67 -2.99%
Total 90,769 79,306 14.45%

EV Share Continues to Increase

Another important development was the growing contribution of electric commercial vehicles.

EVs accounted for 5.18% of total CV retail sales in August 2026, compared with 3.57% in July and 2.06% in August 2025.

At the same time, diesel remained the dominant fuel, although its share declined to 78.77% from 81.52% a year earlier. CNG/LPG increased its share to 12.87%, while petrol/ethanol accounted for 3.15%.

August Sales Show Healthy Annual Growth

The August retail numbers indicate that India's commercial vehicle market continues to benefit from demand across logistics, transportation, infrastructure and last-mile delivery.

The month-on-month decline was mainly visible after the strong July performance, but the 14.45% annual increase highlights healthy underlying demand. Rural CV retail also grew faster than urban retail during August, with rural sales increasing 16.33% YoY compared with 12.79% growth in urban markets.

Outlook for the CV Market

The commercial vehicle industry could see further improvement as post-monsoon freight activity, infrastructure work and harvest-related transportation gather pace. Festive-season demand could also support retail registrations in the coming months.

For August, however, Tata Motors remained the clear market leader, while Mahindra and Ashok Leyland continued to occupy the second and third positions respectively.

Key Takeaways

  • Total CV retail sales reached 90,769 units in August 2026.
  • The market grew 14.45% YoY.
  • Tata Motors led with 30,338 units and a 33.42% share.
  • Mahindra followed with 23,998 units.
  • Ashok Leyland ranked third with 16,649 units.
  • LCVs remained the largest CV category with 55,972 units.
  • EV penetration increased to 5.18%.
  • Diesel continued to dominate, but its market share declined year-on-year.

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