Kubota India, a subsidiary of the Japanese multinational Kubota Corporation, has established itself as a leading manufacturer of agricultural machinery in India. Through its partnership with Escorts Limited, forming Escorts Kubota Limited, the company has been instrumental in introducing advanced farming technologies to the Indian agricultural sector. Kubota's commitment to quality and innovation has made its tractors and equipment a preferred choice among Indian farmers.
Product Portfolio
Kubota offers a diverse range of tractors tailored to meet the varying needs of Indian agriculture:
A Series: Mini tractors designed for small farms and orchards. Models like the Kubota NeoStar A211N 4WD are compact yet powerful, ideal for tight spaces.
B Series: Tractors suitable for paddy cultivation and other specialized farming tasks. The Kubota NeoStar B2741 4WD is a notable model in this series.
L Series: Versatile tractors that can handle a variety of farming operations. The Kubota L3408, with 34 HP, is a top-selling model in India.
MU Series: High-performance tractors designed for heavy-duty applications. The Kubota MU5501 4WD, offering 55 HP, is a flagship model.
Pricing
Kubota tractors are competitively priced to offer value for money without compromising on quality:
A Series: Approximately ₹4.30 lakh to ₹4.46 lakh.
B Series: Approximately ₹5.37 lakh to ₹5.83 lakh.
L Series: Approximately ₹6.62 lakh to ₹7.25 lakh.
MU Series: Approximately ₹10.94 lakh to ₹11.07 lakh.
These prices make Kubota tractors accessible to a wide range of farmers, from smallholders to large-scale operators.
Sales Performance
Kubota India has demonstrated consistent growth in its sales performance:
March 2025: Escorts Kubota sold 10,775 tractors domestically, marking a 15.2% increase from the previous year.
April 2025: The company sold 8,148 tractors in the domestic market.
July 2025: Kubota sold 6,624 tractors domestically, with exports contributing 530 units.
August 2025: Sales increased to 7,902 units domestically, with exports rising to 554 units.
These figures reflect the growing demand for Kubota tractors in India, driven by favorable agricultural conditions and the company's strong market presence.
Strategic Developments
In line with its expansion plans, Kubota India is investing in infrastructure to enhance production capacity:
New Manufacturing Hub: Escorts Kubota is setting up a ₹4,500 crore tractor manufacturing facility along the Yamuna Expressway in Uttar Pradesh. This greenfield plant aims to increase production capacity by 100,000 units over the next three to four years.
This strategic investment underscores Kubota India's commitment to meeting the growing demand for high-quality agricultural machinery in India.
Kubota India continues to be a trusted partner for Indian farmers, offering a range of tractors and agricultural equipment that combine Japanese engineering with local needs. With competitive pricing, consistent sales growth, and strategic investments in infrastructure, Kubota is well-positioned to support the future of Indian agriculture.